Katrina Kaif has just signed on for an advertisement for a skin whitening cream. It is alleged that the product helps women fight off signs of getting old. The moisturiser contains a Vitaniacin formulation in addition to obtainable sunscreen guard in its different variation, making it ideal for Indian skin.
It is believed that the ad was first offered to Kareena but she turned it down since she didn't want to be connected with a brand for older women.
Kareena and Katrina have peachy and clear skin tone, which is why they were short-listed for this international skin care brand. A source close to Bebo admits, "She declined the ad as she felt it wasn't the right fit. Maybe in 15 years' time, she will be ready to do it.
She felt that being the face of the product would obstruct with her fresh and youthful image - so she declined the offer." But Katrina had no such doubts. She was offered a huge amount, and she instantly agreed to support the face cream."
A source close to Katrina refutes the story that it's an anti-ageing skin care cream. "She has signed the skin care cream but it's not an anti-ageing one. Katrina is only on for a new product and not for their entire range. As far as we know the anti-ageing cream is still being approved by Sushmita Sen. The new product is for the younger generation."
A representative for Matrix, who handles Kareena and Katrina's endorsements says, "Katrina is not doing any anti-ageing skin care cream. And Kareena is the brand ambassador of another skin care brand for the last three years so there's no question of her turning down or being approached by another skin brand."
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